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March 2, 2026 In design, ads

Symphony Story, 100 Years, 25/26 Season, Ads

Beginning with the launch of the Madison Symphony Orchestra’s 100th anniversary season in the spring of 2025, print, broadcast, social media, billboards, airport kiosks, print and online advertising campaigns were designed to maximize subscriptions and single ticket sales.READ MORE

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February 18, 2026 In ads, design, web, photos, film

Symphony Story, Resilience & Innovation

 

This suite of published MSO print ads is part of a presentation I created for the League of American Orchestras Conference in June 2022. The session featured stories about how symphonies responded to the global pandemic that caused the cancellation of in-person live performing arts events in March 2020 through the fall of 2021.READ MORE

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February 18, 2026 In id, design

Symphony Story, Brand Identity

I’m honored to have contributed to the Madison Symphony Orchestra as a leadership team member for nearly 10 years — overseeing a brand refinement initiative — creating logos, typography, colors, taglines, digital art, and business cards.READ MORE

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